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onMESSAGE Flexibility

While the data are syndicated, onMESSAGE provides the flexibility for customizing both the inputs and outputs in order to address your brands individualized needs.

onMESSAGE provides client specific inputs in three areas:

1) Custom Aided Messages: Clients provide imap Research the specific aided messages they are directing their representative to deliver to physicians. After collecting unaided messages for the brand, physicians are exposed to the aided message inputs provided by the client. Proprietary results are delivered to a client to provide the frequency that the messages are delivered and which messages are most effective in the call.

2) Custom Patient Types: Clients provide imap Research the specific patient types that they are directing their representative to describe to physicians as the most appropriate ones for their brand. Physicians are exposed to the patient type inputs provided by the client. Proprietary results are delivered to a client to provide the frequency that the patient types are mentioned and which ones are most effective in the call.

3) Competitive Messages: Clients provide imap Research with the specific messages that are being delivered by their competitors in the category. After collecting unaided messages for the competitor, physicians are exposed to the message inputs provided by the client. Proprietary results are delivered to a client to provide the frequency that the messages are delivered.

The onMESSAGE Flexible Output

With onMESSAGE, the "canned" syndicated report doesn't exist! imap Research gives clients the flexibility to design their output to meet their individualized needs- from data file to dashboard and everything in between. With onMESSAGE, there is no paying for a deliverable that isn't used. We work to understand a clients business and collaborate to design the deliverable that is most appropriate to address their business needs.

 


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