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Heritage

There is a trend in syndicated market research.  Newly formed companies are emerging that have attracted millions of dollars in venture capital to create "unique" solutions to address existing client needs.  These start-up companies are beginning to learn market research and build physician panels in an effort to compete for pharmaceutical market research budgets.

 

The imap Research heritage is unique.  imap Research was formed within the worldwide healthcare research platform of The Kantar Group, the Information and Consultancy Division of WPP, plc.  By forming within one of the largest pharmaceutical market research groups in the world, imap Research is able to leverage existing infrastructure and focus its efforts toward creating unique syndicated solutions that address individualized business needs that are fairly priced and provide maximum value.

 

Service has become a pivotal factor when selecting a market research partner. We live the creed, "Your business, is our business," and maintain a client-centric focus in everything we do. We forge strong partnerships with our clients and learn their business. Every project begins with  a comprehensive understanding of the clients' business questions and how our data will provide the answers. Quality, accuracy and timeliness are the pillars on which we stand throughout the project lifecycle, from concept to completion.


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